Genius Ads

The people who work for the CW network's advertising are genius. Look at these sexy, cheeky ads for the new juicy soaps that will be gracing our screens this coming week. The Melrose Place campaign is particularly genius just for the delicious tag lines. I particularly love "Tuesday's the new humpday". I've also been reading that Katie Cassidy (the blond girl in the ads) is quite memorable in the premiere. If things go well the CW may become my destination network this TV season with the devilish Gossip Girl, the apparently now good 90210, the new Melrose Place, The Vampire Diaries, and the modeling word soap The Beautiful Life (which had a super scandalous ad campaign featuring nude cast members) with hot mess and a half Mischa Barton. Let the drama begin!